The Corporate Librarian attended a Metaverse Meetup in Brooklyn tonight, and while his introverted tendencies got the best of him for the most part, he did talk to a wide range of people doing fascinating stuff in Second Life. In particular, while talking with Susan (avatar name Marvel Ousley), Business Editor for the Second Life News Network, it emerges that there are several outfits doing market research in Second Life.
- First Opinions Panel was set up by the Social Research Foundation to provide participants for studies by Fortune 500 companies
- Market Truths Limited is a New Zealand firm which does a wide variety of market research both within Second Life and in “First Life”
- Repères is a French firm which also operates in Second Life
I’m not sure how many people are doing a basic “Pull together information on X industry” using DIALOG or other online information services and creating a final deliverable in PowerPoint though, if any.
Posted by Steven Kaye 
